Global Media Invite – 2025 UNGA Week of International Affairs
Event Title: Global Media Invite: Amplifying UNGA Week Through Strategic Storytelling
Date: September 21-27, 2025 (Throughout the UNGA Week of International Affairs)
Time: Various slots throughout the week, tailored to media schedules and event timings.
Venues:
- United Nations Headquarters: Media briefing rooms, press conference areas.
- Select Event Locations: Venues for High-Level Launchings, International Nights, and other UNGA Week initiatives.
- Dedicated Media Hubs: Potentially established off-site locations to facilitate interviews and content creation.
Purpose: The Global Media Invite initiative aims to significantly amplify the visibility and impact of the 2025 UNGA Week of International Affairs by strategically engaging world media. While the UNGA traditionally attracts global press, this initiative goes beyond standard coverage by proactively inviting incoming governments to leverage media platforms for their high-level announcements and by spotlighting the power of multiculturalism and diversity showcased during the “International Nights.” The objective is to ensure that the critical discussions, groundbreaking partnerships, and rich cultural tapestry of the week reach a global audience, fostering greater understanding and participation in international affairs.
Objectives:
- Maximize Visibility: Ensure widespread, impactful media coverage of all key events and initiatives during UNGA Week.
- Facilitate Access: Provide enhanced access and tailored opportunities for global media to engage with world leaders and diverse cultural expressions.
- Promote High-Level Launches: Encourage and support incoming governments in utilizing media platforms for the launch of significant partnerships, policies, and initiatives.
- Highlight Multiculturalism & Diversity: Showcase the “International Nights” as vibrant platforms celebrating global cultural diversity, reinforcing the message of unity in a diverse world.
- Curate Narratives: Assist governments and organizers in crafting compelling media narratives that resonate with international audiences.
- Foster Dialogue: Create opportunities for media to facilitate public discourse on critical global issues discussed during UNGA Week.
Target Audience:
- Global Media Outlets: Major international news agencies, television networks, print publications, online news platforms, and leading independent journalists.
- Specialized Media: Outlets focusing on finance, development, diplomacy, culture, and specific regional affairs.
- Social Media Influencers & Digital Platforms: Key opinion leaders and platforms with significant reach in international relations and development.
- Government Press Teams: Media and communications staff from UN Member States attending UNGA.
Program Components (Proposed):
- Tailored Media Briefings & Press Conferences:
- Scheduled briefings by UN officials, and specific governments on key agenda items and major announcements.
- Dedicated press conference slots for high-level launchings of partnerships and initiatives by Member States.
- Facilitated One-on-One Interviews:
- Pre-arranged opportunities for media to conduct exclusive interviews with Heads of State, Ministers, and UN dignitaries.
- Focus on allowing governments to articulate their vision and specific initiatives directly to target audiences.
- “International Nights” Media Access & Promotion:
- Dedicated press passes and photo/video opportunities at cultural events showcasing multiculturalism and diversity.
- Press kits and background information on participating countries and cultural performances.
- Interviews with cultural ambassadors and performers to highlight the significance of these events.
- Media Kits & Resources:
- Comprehensive digital media kits including key messages, speaker bios, event schedules, high-resolution photos, and video B-roll.
- Dedicated media contact points for each major initiative and participating government.
- Centralized Media Hub/Workspaces:
- Provision of equipped workspaces, internet access, and technical support for journalists covering the week’s events.
- Thematic Press Tours/Site Visits (Optional):
- Guided tours to relevant sites or organizations in NYC related to UNGA themes, providing unique story angles.
- Social Media Engagement Strategy:
- Encouraging leaders and media to actively use dedicated hashtags and engage on social platforms to extend reach.